Google Ads Course | Performance Planner in Google Ads | Hindi

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Hi friends! I hope all of you are good.

Welcome to the Fifty-sixth tutorial of Google Ads Tutorials Series, in this tutorial, I will be telling you about the Performance Planner in Google ads. After watching this tutorial, you will be able to use the Performance Planner Tool in Google Ads.

If you want to see the future performance of your existing search and shopping campaign without effecting the campaign settings then you can use performance planner to do this.

With the help of machine learning and qualitative analysis of existing data of the last 7 to 10 days, Google presents statistics in front of us in performance planner. This tool is updated in every 24 hours.

How to create a plan in Performance planner?
1. Sign in to your Google ads account
2. Click on “Tools and Settings” icon.
3. Click on the “Performance Planner” under “Planning” section.
4. Click on the “Plus” button or “Create New Plan”
5. Select the search or shopping campaign.
6. Provide settings as I told you in the tutorial.
7. Click on “Create Plan”

See the forecast of your plan, you can also compare your plan with the existing campaign. You can make future decisions by observing the forecast. Please do not rely on the forecast data fully remember that the most important thing is Return on Investment (ROI). It doesn’t matter how much budget you spent on Google Ads, but how wisely you spent.

You can implement and review the plan by saving it in the form of drafts. You can also download the file in .CSV format for editing purpose.
You can share the plan with your team members by a sharable link. Watch the tutorial until the end to view the process of getting a sharable link for your plan.

That’s all for this video folks! See you in the next tutorial.

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